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Multi-Laser Aids Dealer Transition Into Print with Navigator Rebate Program

GANANOQUE, Ontario — Brian Cosgrove, president and CEO of Multi-Laser Inc., recently introduced the Navigator Rebate Program, which has been specifically designed to simplify the process for supply and service dealers transitioning into print management.

“Against the backdrop of a rapidly growing market, Multi-Laser is in a unique position to provide the necessary tools and resources that will help guide supplies and service dealers smoothly through an evolution into print management,” Cosgrove said.

The Multi-Laser Navigator Program begins with the purchase of imaging supplies (minimum 250 per month), which translates into rebate points that are steadily accumulated. Points can be applied to various training, support programs and software modules that help tie the entire process together.

Multi-Laser believes that by sharing in the initial risks and investments, it will enable the company to grow existing relationships and strengthen the commitment to its dealers. The Navigator Program will direct the dealer through the realizations of the skill set and knowledge required to transition successfully into print management. The overall objective of the Navigator Program is to increase the dealer’s potential for an improved gross margin.

Rebate points accumulated through the Multi-Laser Navigator Program can be applied to business development programs, proposal writing, print management tools, custom billing applications, leasing options, and with sales and technical training sessions.

Contact Multi-Laser Inc.

This article originally appeared in the January 2007 issue of Recharger.