ILG Wins RCA for Memorable Marketing Campaign
WOODLAND HILLS, Calif. — International Laser Group took home the top prize in the “Most Memorable Advertising Campaign” and was nominated for two other Recharger Magazine Readers Choice Awards.
ILG was nominated for “Best New Product or Service” and “Quality Leader: Toner.” ILG won first prize for its marketing campaign “Jumping through Hoops.”
“We made the decision to come out from under the biggest silence our industry has ever known,” said Gary Michaels, CEO. “We are honored to receive three nominations, and excited to take home a first-place award. Our team really does jump through hoops for our clients and now the rest of the world knows it.”
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This article originally appeared in the October 2007 issue of Recharger.