HP Expands Latex Printing Portfolio
PALO ALTO, Calif. – HP introduced two HP Designjet printers capable of handling a broader range of indoor and outdoor signage applications with better durability than eco-solvent inks.
Furthering HP’s strategy to disrupt the eco-solvent market, the 104-inch-wide HP Designjet L28500 printer delivers speeds up to 70 percent faster than the HP Designjet L25500 Printer, while the 61-inch HP Designjet L26500 Printer is ideal for customers entering the growing soft-signage market.
Both systems feature new HP 792 Latex Designjet Inks, which produce rich blacks and glossy results on banners and self-adhesive vinyl, and offer double-sided printing capabilities with less user intervention and more accurate, automated registration. Compatible with more than 500 media solutions, including the new HP Double-sided HDPE Reinforced Banner material, HP Latex Inks provide a consistent, reliable performance across a variety of substrates.
The new devices produce 1,200-dpi output with outdoor display permanence of up to three years unlaminated or five years laminated for high-quality, long-lasting prints. The output also dries inside the printer, boosting productivity for double-sided print jobs, and allowing immediate finishing or use.
HP also launched HP Latex University, a set of training materials and application workshops led by industry experts, as well as the HP Ecosolutions Trained Printing Company program for educating HP Latex Printing Technologies users in sustainability best practices.
“With about 9,000 HP Latex Ink systems installed worldwide, HP is offering a superior alternative to eco-solvent solutions that delivers the versatility and ease of use our customers demand while lowering their impact on the environment,” said Santiago Morera, vice president and general manager, Large-format Printing Business, HP. “By allowing customers to cost-effectively print a wide array of new applications and providing the training required to succeed, our updated HP Latex portfolio helps PSPs differentiate their businesses and seize new growth opportunities.”
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