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Media Sciences Offers New-Build Toner Cartridges for Oki Printers

OAKLAND, N.J. — Media Sciences International Inc., an independent manufacturer of color toner cartridges and solid ink sticks for color business printers, announced the launch of Media Sciences 100 percent newly manufactured, high-quality, color toner cartridges for use in Oki C3100 and C3200 color business printers.

The market opportunity associated with this product launch is significant, with the installed base for Oki C3100 and C3200 business color printers now the fourth largest installed base in Media Sciences’ portfolio of products. The addition of the product line increases Media Sciences’ available market by 2.2 percentage points.

Increased international sales, a goal set by the company for fiscal year 2007, is anticipated with these new color toner cartridges, as the European market comprises more than 80 percent of the installed base. The Oki C3100 is not sold in the United States.

“The announcement of Media Sciences products for use in Oki C3100 and C3200 color business printers marks the beginning of a series of significant product introductions planned for fiscal year 2007,” said Michael W. Levin, president and chairman of Media Sciences International. “These products offer a substantial savings opportunity to the end user, builds on our Oki-related family of products, and expands our portfolio of products targeting the European market.”

When compared to the printer manufacturer’s brand of supplies, European printer users purchasing Media Sciences’ high-quality, new-build color toner cartridges for use in the Oki C3100 and C3200 color printers will save up to 44 percent.

“Because the importance of color in today’s business communications is high, the cost of color printer supplies can become a success barrier for small and midsized businesses,” saud Fran Blanco, Media Sciences’ vice president of sales and marketing. “Product introductions like Media Sciences’ color toner cartridges for use in the sub-$500 Oki C3100 and C3200 business color printers present a gateway to color for many such businesses.”

The Oki C3100 and C3200 business color printers are popular among small and midsized businesses and have been well-received in the marketplace, with accolades for their value, speed, glossy color output, and the relative affordability of consumables.

Contact Media Sciences International

  • Toll free: 888-376-8348
  • Ph: 201-677-9311
  • Fax: 201-677-1440
  • E-mail: info@mediasciences.com
  • Visit: www.mediasciences.com

This article originally appeared in the November 2006 issue of Recharger.