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Virtual Imaging Products Hires Harris to Lead U.S. Sales and Distribution Expansion

LOS ANGELES — Virtual Imaging Products (VIP), one of Canada’s largest manufacturers and distributors of imaging supplies, has hired marketing veteran Ron Harris to lead its United States operations as director of marketing and new business development.

“I first met Mr. Harris four years ago during his tenure as director of marketing at Nupro as he negotiated the distribution contract between our two companies,” said Dan Benezra, VIP president. “His communication and marketing skills were abundantly apparent; he was creative, knowledgeable, professional, tough, and fair. Harris spearheaded Nupro’s global expansion establishing market shares in Europe, Mexico as well as North and South America. Ron’s subsequent work at UniNet, ILG and Rainmaker was also very impressive. With such notable industry experience Ron was the first person I thought of when making the tactical decision to expand our business into the U.S.”

“VIP’s expansion provides me with a great opportunity; this company will have a major effect on the U.S. imaging industry,” Harris said. “Competing in the Canadian marketplace has made Virtual Imaging Products a force to reckon with. They source tier-one components direct and globally, manufacture quality product and VIP has developed a unique business strategy, offering peace of mind cartridge insurance, 24-hour nationwide on-site service, cartridge pilot programs, 1-3 days delivery across the U.S. and Canada, all at a price that is 60 percent below the OEM. This kind of value is perfect for growth in the competitive U.S. marketplace. Working with VIP will be interesting, rewarding and it’s the kind of challenge I live for.”

In 10 years, VIP has grown into one of the fastest growing manufacturers and distributors of proprietarily engineered, high-performance compatible imaging supplies in North America. Individual components are hand selected globally and product manufactured in a 100,000 square-foot, ISO 9001 certified facility. VIP operates sales offices in Los Angeles and Toronto and two 50,000 square-foot, state-of-the-art distribution centers strategically placed on the east and west coasts of the U.S.-Canadian border. VIP delivers product in 1-3 days. VIP offers a unique combination of quality, logistics, 24-hour onsite service, support and pricing.

Contact VIP

Toll Free: 866-876-2461
Canada: 416-741-8471
E-mail: info@virtualimagingproducts.com
Visit: www.virtualimagingproducts.com